Cisco Global Paid Media Specialist 1227376 in San Jose, California
Global Paid Media Specialist 1227376
Location: San Jose, California, US
Area of Interest Marketing and Communications
Job Type Professional
Technology Interest *None
Job Id 1227376
What You'll Do
The Global Paid Social Media specialist works with the Global Media Team to develop and manage standard media processes and practices globally in partnership with global media agency of record and local Cisco media teams.
You will design, manage, and plan global paid social initiatives for global launches alongside the Global Media Strategist.
You will help socialize the Though leadership agenda for Paid Social across our marketing organization.
You will partner with cross functional teams to ensure integration of paid and organic social efforts. You wil drive innovation by testing and adopting latest media targeting techniques for social platforms including data driven strategies and will vet technologies to implement an automation tool for paid social. You will analyze social performance metrics and manage optimization process with agency and cross functional teams. You will be responsible to develop and nurture partnership with key social partners.
Who You'll Work With
You will work with Regional Field marketing, Brand Marketing, Digital, Advertising and Content teams to integrate paid social within the digital plans for our key Cisco iniatitives.
You will support our team in top countries to activate our paid social media strategy in partnership with our global media agency. We work cross-functionally with digital and advertising experts, product marketing leads, and collaborate with the creative AORs.
You will have a unique opportunity to drive strategy and innovation for paid social media campaigns and establish role of paid Social in our customer journey
Who You Are
You have experience with media planning, media performance analysis and optimization across digital channels such as search or RTB, ideally beyond just paid social. You should be comfortable with the Paid Social media platforms and Google technologies. You have established knowledge of all social platforms AdProducts.
You can manage multiple projects in a fast-paced environment and are able to work effectively within a cross-functional team.
You have excellent communication skills, both oral and written. You feel comfortable working with remote teams.
Our minimum requirements for this role:
You have studied in advertising, marketing, communications, or related field and you're a paid social media enthusiast with an understanding of paid social, digital media and analytics. You have 3-5+ yrs experience in developing and executing successful paid social media plans; agency experience a plus.
You are detail oriented with strong organizational and project management skills.
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Cisco is an Affirmative Action and Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, national origin, genetic information, age, disability, veteran status, or any other legally protected basis.